Case · foundation website

Snoika Foundation: a website
about AI search visibility

Tallinn-based Snoika Foundation helps NGOs, nonprofits and businesses get seen in ChatGPT, Perplexity, Gemini and Google. We created a website that:

  • explains AI search visibility right on the first screen
  • sells 5 services through dedicated landing pages
  • estimates lost visitors with an interactive calculator
  • collects requests from every page through a single form
Snoika Foundation website on tablets
50+

organizations the foundation has helped build AI search visibility

5

service landing pages: SEO, content, brand, website optimization, reports

58

blog articles with a table of contents, reading time and FAQ

30

countries in the phone code picker of the request form

The case in brief

Snoika Foundation is a Tallinn-based team that helps NGOs, nonprofits, public institutions and SaaS products become visible, cited and recommended in AI search.

The foundation needed a website that explains a new and complex topic, AI visibility, in plain language and turns a visitor’s interest into a request for an audit, a report or a consultation.

We built it on service landing pages with a clear ‘problem, what you get, how it works, FAQ’ flow, interactive elements and a large expert blog.

Client

Snoika Foundation: AI visibility and SEO for NGOs, nonprofits and businesses.

Task

Explain a complex service in plain language and generate requests for audits and reports.

Solution

Service landing pages, a loss calculator, charts, a 58-article blog and a single request form.

Result

A website that guides visitors from discovering the topic to requesting a free report.

See the website in action

A walk through the home page: structure, design and key sections.

What we delivered

Each page explains one service and ends with a clear next step: an audit, a report or a consultation.

First screen

AI Search Visibility: the key message, the AI platforms and a ‘Make my mission seen’ button right on entry.

First screen

Service landing pages

A page per service: the problem, what the client gets, how it works, FAQ and a request form.

Service landing pages

Loss calculator

Visitors enter traffic and load time and see how much of their audience a slow site may be losing.

Loss calculator

AI visibility reports

Four steps from 500+ real prompts to a report with an action plan, clear before any request.

AI visibility reports

Expert blog

58 articles with author, reading time, table of contents and FAQ: content that works for SEO and AI search.

Expert blog

Request form

One form on every page: company, website, request and phone with a code picker for 30 countries.

Request form

Mobile version

Landing pages, the calculator, the blog and the request form are adapted for smartphones, so it’s easy to read and reach out from a phone.

Website screenshots

Click an image to enlarge it.

How we worked

From research to launch.

01

Analysis

We mapped the foundation’s services and audiences (NGOs, nonprofits, SaaS) and their questions about AI search.

02

Design

A clean, modern UI with dashboards, icons and accent buttons: tech-forward without the clutter.

03

Structure

Home, About us, 5 service landing pages, a blog and contacts, with every page leading to a request.

04

Development

A WordPress website: service pages, a blog, a request form with a country code picker and interactive blocks.

05

Interactivity

A lost-visitor calculator, visibility-by-sector charts, FAQ accordions and animated headings.

06

Launch

Responsive layouts, sitemap.xml, proper page titles and cookie settings before going live.

The result

Complex made simple

Landing pages built as ‘problem, solution, steps, FAQ’ explain AI visibility without technical jargon.

Interactivity, not promises

The calculator and charts show visitors their situation in numbers before they talk to the team.

Content for SEO and AI

A 58-article blog with contents and FAQs shows the foundation’s expertise and works for search.

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